WRAL Documentary: Gen V: Teen Vaping in North Carolina explores the rise of teen vaping
The new WRAL documentary, "Gen V: Teen Vaping in North Carolina," investigates the alarming rise of teen vaping across the state.
The documentary features interviews with young people, health experts, parents, and policymakers, revealing the growing epidemic of nicotine addiction among teenagers. From high schoolers vaping in bathrooms and classrooms to the devastating impact on families, including the heartbreaking story of a 15-year-old football player who lost his life due to vaping, the documentary sheds light on how vaping has infiltrated the lives of young people.
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It highlights critical statistics, such as one in eight high school students in North Carolina using vapes, and the ease with which teens can access these products despite age restrictions. It delves into the deceptive marketing tactics employed by vape companies, which target minors with enticing flavors like candy and fruit, making vaping appear cool and harmless. The film also addresses the challenges in regulating the industry, the flaws in recently passed legislation, and the influence of Big Tobacco.
North Carolina was one of the first states to sue JUUL, a major player in the vaping industry, for targeting underage users. The state settled the case for $48 million, which is being used to fund research, education, and cessation programs. The documentary shows how millions of dollars are being spent to help kids quit or never start vaping.
The film is produced by the multiple regional Emmy and Murrow award-winning WRAL Documentary team, led by Investigative Reporter Cristin Severance and photojournalist Dwayne Myers.
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